Blue Apron Cost
At a glance
- Price
- $7.49–$16.00 per serving
- Format
- Cook-it-yourself kits
- Shipping
- $9.99 flat
- Meals / week
- 2-4
Published list price. This is the service’s standard recurring price band from Blue Apron’s own pricing page, EXCLUDING shipping and any promotional first-box pricing. Cross-referenced to deliveryrank.com/reviews/blue-apron (2026). Verified as of 2026-06-11; prices change, so confirm at checkout.
Blue Apron is a cook-it-yourself meal-kit service that charges customers between $7.49 and $16.00 per serving under its standard published pricing. A flat shipping fee of $9.99 applies to orders. These prices exclude promotional discounts often applied to first boxes, which companies in the meal-kit category frequently use to present lower initial costs to prospective customers.
The actual cost to a subscriber varies based on the number of meals and servings selected each week and the specific plan chosen, in addition to the standard shipping charge. When comparing Blue Apron to competing services, the per-serving metric provides the most straightforward basis for evaluation across different offerings.
The figures cited reflect published list prices as of the date of this data. Meal-kit pricing adjusts regularly across the industry. Prospective subscribers should verify current pricing directly on Blue Apron's official website before committing to a subscription or incorporating costs into a household budget.
| Detail | Value |
|---|---|
| Service | Blue Apron |
| Format | Cook-it-yourself kits |
| Published price | $7.49–$16.00 per serving |
| Shipping | $9.99 flat |
| Meals per week | 2-4 |
| Servings per meal | 2,4 |
| Cuisines | Signature (meat/fish/veg), wellness, oven-ready, ready-to-eat |
| Dietary options | 2-person Vegetarian plan; WW-collab wellness tags |
What this price does and doesn’t include
The figure shown is the service’s standard recurring list price — per serving for cook-it kits, per meal for ready/prepared. It excludes shipping (listed separately) and excludes promotional first-box pricing, which can make a starting offer look much cheaper than the ongoing cost. Compare services on the per-serving view for a fair like-for-like.
Frequently asked questions
How much does Blue Apron cost?
Does this include shipping or promos?
Informational only — not financial advice. Meal-kit prices change often and vary by plan, region and promotion. The figures here are the published list prices as of the data shown, exclude shipping and first-box promos, and are not the total cost of subscribing. Verify current pricing on the provider’s official site before you subscribe or budget.
Plan details → · Cost per serving → · Compare cook-it-yourself kits →