Blue Apron: Plans & Options
Blue Apron structures its meal kit offerings around frequency and household size, with plans featuring 2 to 4 meals per week delivered in 2 or 4 servings each. The menu selection emphasizes Signature recipes built around meat, fish, and vegetables, alongside wellness-focused options, oven-ready meals, and ready-to-eat selections designed to accommodate different cooking preferences and schedules.
The service provides flexibility in dietary approaches. A dedicated 2-person Vegetarian plan is available, and meals carry wellness tags developed in collaboration with WW (formerly Weight Watchers) to support various health-conscious preferences.
Selecting the right plan requires matching household size, cooking frequency, and meal prep habits. Prospective subscribers should map their desired meals-per-week and servings-per-meal against their weekly schedule before calculating the per-serving cost to compare value across available options. Current plan configurations and pricing details are maintained on Blue Apron's official website and should be confirmed directly through the service.
| Plan detail | Value |
|---|---|
| Cuisines | Signature (meat/fish/veg), wellness, oven-ready, ready-to-eat |
| Dietary options | 2-person Vegetarian plan; WW-collab wellness tags |
| Meals per week | 2-4 |
| Servings per meal | 2,4 |
| Shipping | $9.99 flat |
Cost breakdown → · Cost per serving →
Informational only — not financial advice. Meal-kit prices change often and vary by plan, region and promotion. The figures here are the published list prices as of the data shown, exclude shipping and first-box promos, and are not the total cost of subscribing. Verify current pricing on the provider’s official site before you subscribe or budget.